Paloma Rincón is a Madrid based photographer working worldwide, from commercial assignments for big companies to more experimental and personal projects.
Paloma creates visuals where different languages and techniques combine. The result showcases interesting worlds where shapes, textures, materials, lights and typography blend together harmoniously inside fine, rich, and detailed graphic compositions.
Within Paloma´s images virtual and real worlds integrate naturally, erasing the boundaries between tactile and digital. Her dynamic still life photographs combine an accurate use of technique and the creativity of a craftsperson.
Products, props, and sometimes people are depicted from a unique point of view. This is a meticulous process where elements change meaning building completely new compositions. Playing with reality, the beauty of handcraft rediscovers its value and magic.
Toyota U.S.A. - Ikea - Vodafone - Playstation - Kleenex - Sonos - Samsung - Oreo - Saatchi & Saatchi L.A. - JWT N.Y. - Publicis - TBWA - DDB - Ogilvy Madrid - Leo Burnett Budapest - Herezie Paris - Publicis - 72 and Sunny L.A. - Universal Music - DCODE Festival - Esquire - NEO2 - Out Magazine - and many others...